GM Heroes Program | Estevan SK
All of Canada thanks you. As do we.In recognition of the selfless acts of service to our country and communities, General Motors is proud to show our appreciation by offering our Canadian Heroes a $1,000* bonus towards the purchase or lease of eligible new 2020 or 2021 Chevrolet, Buick, GMC or Cadillac vehicles. All active, reserve and veteran military personnel, and active Canadian First Responders (including spouses) are eligible. Plus, this great new offer can be combined with other retail offers and partner programs!
Program DetailsTo participate, simply bring proof of either current or past Canadian Forces membership or active Canadian First Responder employment / government issued ID to a local Chevrolet, Buick, GMC or Cadillac dealership. They’ll be able to answer any and all questions regarding eligible vehicles, down payments, trade-ins, combining offers and more.
Frequently Asked Questions
* All Canadian Forces personnel and active Canadian First Responders (including spouses) will receive $1000 (tax inclusive) towards the purchase or lease of an eligible 2020 or 2021 Chevrolet, Buick, GMC or Cadillac delivered between January 3rd, 2020 to January 4th, 2021. Excludes Chevrolet Bolt EV and Volt. Eligible individuals include: Active, reserve and veteran military personnel, firefighters, police, EMT/paramedics and 911 dispatchers. Must present proof of present or former membership in the Canadian Forces or valid proof of Canadian First Responder employment/government issued ID to be eligible. GM Canada may modify, extend or terminate offers in whole or in part at any time without notice. Conditions and limitations apply. See dealer for detail.** Includes widowed spouses of eligible Canadian Forces personnel. Proof of spousal relationship required.1 This program may not be combined with certain other consumer incentives available on GM vehicles. Excluding Chevrolet Bolt and Volt and Cadillac ELR. Must present proof of present or former membership in the Canadian Forces to be eligible. See dealer for details.